ICONIC INSIGHTS
Making 2022 Your Best Year Ever – and Why Resolutions Won’t Work
This is the time of year when you'll see a plethora of posts about how to launch your New Year positively. You'll also see countless conversations on television news about your resolutions for the coming year. Well... here's one more -- however, I'm going to suggest...
The spirit of holidays on every day for your customers and colleagues
When you stop to think about it, the qualities embodied by the spirit of the holidays -- a giving attitude, an appreciation expressed to others, and gratitude for your blessings -- define how we should treat our customers and team members EVERY day throughout the...
De-stress and Unplug: 5 Steps to Survive Holiday Burnout
While the holiday season is the busiest time of year for some, it is the time of our least productivity for others. Whichever describes you and your business, it's important to note that we all have stress, and we all face burnout -- especially in this volatile,...
7 Steps to Attract Customers Distinctively
As a business owner, you know that delivering a compelling customer experience is key to success. If you are not attracting new customers and keeping the ones you already have, your sales are likely declining. How can you attract customers? Obviously, you must offer a...
Happy customers are dependent upon happy employees
Employee happiness is a critical factor when it comes to excellent customer service. Employees who are happy with their work -- and how their employers treat them -- are more likely to care about their customers. This factor is because when employees are treated with...
How do you stand out in a highly competitive business environment?
Your competitors are always on your heels, trying to beat you by offering similar products or services -- frequently, even at a lower price. Those in business know that competition is fierce. Competition drives prices down, making it more difficult for you to earn...







