A career spent studying why organizations lose relevance.
One framework built for the moment when it matters most to you.
Most speakers talk about change. Scott McKain has studied what survives it.
Over the course of a career working within organizations at their most pivotal moments, he has partnered with leaders precisely when their market stance was in jeopardy—when the strategy that elevated them ceased to work, when the competitive edge they depended on vanished, and when their taken-for-granted customers started to leave. He has observed companies react to these times with panic, denial, and rebranding efforts that made no real difference. Yet, he has also seen a rare few respond quite differently: with a clear understanding of what they stand for that no disruption can erode.
That pattern—what separates organizations that become irrelevant from those that transcend every cycle—is the foundation of everything Scott teaches, writes, and advises on. It is a perspective built through direct observation across every major business disruption of the modern era. And it has never been more urgent than right now.
Scott first became interested in business — and creating Ultimate Customer Experiences® — while helping in the family business, the grocery store in his hometown of Crothersville, Indiana.
After high school graduation, Scott was elected as the Indiana President, then as a National Officer of a half-million-member student leadership organization. By the end of his terms, Scott had presented over 1,000 speeches on platforms ranging from high school cafeterias to arenas with audiences of 20,000+ in attendance. By age 21, Scott had chatted with the President in the Oval Office, lunched with the President of Brazil, had a private meeting with the Chairman of General Motors, and dined with the real-life Colonel Sanders of KFC fame.
These unique experiences as a youth inspired both a passion for the platform and a fascination with business and leadership that continues to this day.
Not Just Another Speech
Scott has delivered over 2000 presentations in 36 countries across six of the seven continents helping audiences create more compelling connections, provide ultimate customer experiences and stand out personally and professionally.
Scott shares his distinctive ideas and iconic speaking style to the most important events in the world and has been honored with the following:
- Currently “Corporate Educator in Residence” at High Point University, named by U.S. News & World Report as the nation’s “most innovative” university.
- He has been honored with induction into the “Professional Speakers Hall of Fame.”
- He was selected to join Seth Godin, Zig Ziglar, and Dale Carnegie as one of about 25 members of the “Sales and Marketing Hall of Fame.”
- He is a member of “Speakers Roundtable” — an elite, invitation-only group of twenty business speakers considered by many to be among the best in the world.
Scott currently lives with his wife Tammy in Las Vegas where they are involved in several charitable organizations.
SAP Interview on Creating Distinction Through Clarity
Previous distinctive clients include…
Scott is the author of four #1 business bestsellers on Amazon; all teaching how to expand profits, increase sales, and engage customers — AND, he’s always available to sign books if purchased for your event.
