DISTINCTION NATION
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PROJECT DISTINCT
ICONIC INSIGHTS
Three questions to drive a better customer experience
After a recent seminar, I was asked to come up with three questions the organization could ask internally that would help them understand what is necessary to drive the delivery of an enhanced customer experience. Tough question, right? And, I admit, I have had to...
Is creating the highest level of engagement “just who you are”?
Currently, I’m in southern California about to speak at an enormous conference for the National Association of Music Merchants (NAMM). Tammy and I decided to come over from Las Vegas for NAMM just a bit early. We heard so much from friends and fellow speakers about...
A story cannot be well told until it is first well written
When we think of ancient humans, we often picture them around a campfire, telling stories. When we were kids, we asked a parent to read us a bedtime story. When we examine the fastest growing companies of the past decade, one at the top is Netflix – which enables us...
How to Create Distinction in 2020
As we are almost one week into the New Year, it’s a great time to take a look at what you can do to make 2020 into your “Year of Distinction.” If you haven’t already seen them, you may want to take a look on social media or YouTube at a video series I’ve done on this...
Should you be “social selling”?
"Social awareness selling" -- using a good cause to move customers to buy from you -- is growing. But, it is right for you and your business? Do customers buy your "why"?' The answer may NOT be what you're thinking -- and it could be costing you and your business!...
Deliver compelling presentations to impact chosen audiences
Every week, my posts for you have been about an observation or an idea. Today – and only this week – I want to share an opportunity with you. More than ever, the ability to speak and communicate is a highly valued skill. For a few, it could mean achieving a goal...