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The Power of Encouragement: A Legacy Worth Embracing

This past week, I had the privilege of being one of three friends asked to speak at a book launch and celebration honoring the life of my friend Joe Bonsall, a 50-year member of the legendary Oak Ridge Boys. Joe’s remarkable legacy was not just in his music, though...

Creating Distinction: The Unconventional Path to Rapid Business Transformation

When I reflect on my many clients who have followed the distinction prescription that I propose — either because they are subscribing to my insight, they’ve found their own pathway there, or a combination — I marvel at the transformation that has been the result. Just...

Leadership in the Age of Digital Transformation: 5 Steps to Lead with Distinction Today

In today’s rapidly evolving business landscape, digital transformation is no longer a buzzword—it’s a reality. As organizations embrace new technologies to streamline operations, improve customer experiences, and stay competitive, leaders must adapt their approaches...
Creating an Ultimate Customer Experience®: Six Key Elements

Creating an Ultimate Customer Experience®: Six Key Elements

You know that in today's business landscape is more competitive than ever. This means that providing an exceptional level of customer experience is more crucial than ever, too! While the specific needs and expectations of customers may vary depending on your industry...

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Why Customers Choose You

Why Customers Choose You

One common theme I've observed among successful organizations—from those directed by young entrepreneurs to major corporations to highly distinctive educational institutions—is their ability to differentiate themselves from their competitors. From Apple to High Point...

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For your success as a professional speaker…

For your success as a professional speaker…

This post is a bit unusual for me. This is directed solely to my fellow #professionalspeakers and to those who desire to speak professionally. It’s time for me to respectfully, but strongly, dispute some advice that is being shared by some that, if taken on its face,...

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The Power of Individual Actions: in CX and Life Changes

The Power of Individual Actions: in CX and Life Changes

Two topics that have been on my mind recently: the impact of individual actions on customer experiences the importance of adapting to life's changes While these subjects may seem unrelated at first glance, I believe they both highlight the crucial role that people...

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Our Horrible Hampton Inn Stay Wasn’t the Employee’s Fault

Our Horrible Hampton Inn Stay Wasn’t the Employee’s Fault

Tammy and I were each driving our cars cross-country this week from Las Vegas to Fort Wayne, Indiana. I was in my car, and she was driving our SUV while pulling a small U-Haul trailer. Our older dog, Lucy, was in the car with me, and our puppy, Chloe, was Tam's...

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