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Project Distinct Podcast with Scott McKain

PROJECT DISTINCT

Daily Podcast teaching you and your team how to establish dominance in a competitive marketplace.

ICONIC INSIGHTS


Beyond Distinction: Why Standing Out Is No Longer Enough (And What to Do About It)

As you likely know, I’ve championed a singular, essential idea for many years: in a hyper-competitive, overcrowded marketplace, distinction isn’t optional—it’s vital. If your organization fails to stand out, you risk becoming invisible. And if you're...

Why “Good Enough” is Costing You Profits

In today's business landscape, a silent threat lurks in the shadows, methodically eroding profits and market share. This adversary isn't a new technology or nimble startup – it's the mindset of complacency that has infiltrated countless organizations. While corporate...

Market Turbulence: Why Traditional Change Management No Longer Cuts It

For many years, both business leaders as well as authors and speakers (like me) have talked at length about "managing change." The title of my first business speech many years ago was “Dragonslayers” on overcoming the overwhelming monster of change on our voyage to...
Five ways to increase your value at work

Five ways to increase your value at work

Even as we move into a post-pandemic world, does your work seem like an endless cycle of meetings, updates and reports? You're not alone. In a world where knowledge workers are expected to be on-call 24/7, it's more important than ever to create personal and...

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Don’t confuse skills with tools.

Don’t confuse skills with tools.

Many years ago, my friend George Walther became well-known through a program he delivered for organizations and sales professionals entitled, “Phone Power.” The content was the basis for a famous audio program that sold countless albums, as well as a bestselling book...

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It’s a Different Marketplace

It’s a Different Marketplace

The former CEO of Best Buy, Hubert Joly, made a recent comment that everyone in business should heed: “Status quo is not an option.” As reported by Fortune, Joly said the pandemic presented all businesses with, “a health crisis, an economic crisis, a societal crisis,...

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How your good intentions make your customers less loyal

How your good intentions make your customers less loyal

There probably is not one single entrepreneur or leader of a large enterprise who would suggest they would want their customers to become less loyal to the business. Yet, even with good intentions, that’s exactly what they are creating. You may...

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Sustainability means people first

Sustainability means people first

IBM just released an interesting study that surveyed 14,000 people in nine countries. It revealed that more than 70% of people are now more likely to work for – or continue their employment with – a company with a good record or reputation on the environment. It also...

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